Thursday, March 21, 2013

Google Launches New Marketing Hub for Advertisers

Google� (NASDAQ: GOOG  ) has launched�Think Insights to help marketers stay up-to-date on the latest trends in digital marketing, and deliver better campaigns for their companies.�

As Google's hub for all things marketing, Think Insights brings together Google's research, strategic perspectives, and interviews with innovators and experts.�Every week, the search giant will feature several stories that spans different industries and interests.�Currently, Google highlights three cases concerning: (1) Adidas' mobile strategy; (2) Hyundai's creative marketing project; (3) popular YouTube ads.

In the process of educating marketers, the search giant aims to draw them to the company's Product & Tools section, a list of Google's software that may aid their ad campaigns. �

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